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![]() Frontera, Grilled What's so wrong with Rick Bayless going cheap?
What if you found out your girlfriend slept with your best friend five
minutes before your first reservation at Charlie Trotters? Assuming you
didn't jump off one of Chicago's movable-span bridges or cancel the
reservation and go kick your friend's ass instead, no matter how much
caviar topped your third-course terrine, I bet it would probably be one
of the worst meals of your life.
There's a common wisdom that some negative food reviews have nothing
to do with the food, rather they reflect something about the mental
state of the reviewer during the meal. "Check Please!" hostess Alpana
Singh once told me a story about how sometimes the Everest team would
read angry food reviews on Tribune's Metromix and they could pinpoint
the review to a guy who'd just been in a car accident before his meal.
So, this weekend, as I was reading a thread on local food board
LTHforum.com regarding Frontera Grill's recent nod as "Outstanding
Restaurant of the Year" from the James Beard Foundation,
http://lthforum.com/bb/viewtopic.php?t=13289, which was filled with all
kinds of vitriol from labeling chef and owner Rick Bayless as a
sellout
to Frontera as "highly overrated," I wondered who pissed on these
posters' quesadillas.
Bayless, a 53-year-old ageless wonder who's ripped like a Men's
Health cover model from his regular power yoga routines, doesn't need
me
to get his back. But in January, I made a call for Chicago's top chefs
to offer high-quality eats at a more affordable price in this space,
and
Bayless is really the only one of the big chefs that has done this.
Frontera Fresco, located on the seventh floor of Macy's, might be
the most important development in high-quality, quick-service food in
Chicago. Posters in the thread questioned his integrity precisely
because of this move. They didn't particularly elaborate on their
concerns, though my speculation is they see Fresco as an exercise in
crass commerce.
The reality is that Frontera Fresco is one of the only spots in the
country where you can find well-crafted, fresh-griddled masa
flatbreads,
topped with all-natural meats, aged Mexican cheeses and high-quality
roasted vegetables cooked to order all for about seven bucks.
Furthermore, except for Hot Doug's, I can't remember the last time I
saw
so many fashionistas, hipsters, grandmas, children, Caucasians, African
Americans, Asians and Latinos all bellying up to the same counter.
Some of the posters didn't see Frontera Grill as being that different
from the many high-quality Mexican restaurants in Chicago. While it's
true that there's been an increase in regionally focused
mid-level-priced well-crafted Mexican food, it's precisely because
twenty-five years ago Bayless took a gamble when there was no such
thing.
After having interviewed almost every haute chef in the city, as well
as chefs at many family oriented and ethnic joints in Chicago, I can
say
without a doubt, when you consider the grant program from its farmer's
foundation, there isn't any kitchen in this city as committed to
organic, local and sustainably farmed ingredients as Frontera. There
are
a surprising number of hotshot local chefs who show up at the markets
for their photo-op trips, but their restaurant larder is filled with
rows of Sysco or other commercial-grade food-service products.
The final criticism of Bayless leveled on the board was that Frontera
doesn't take reservations for small parties. This of course is one of
his most democratic moves, ensuring that anyone with patience and
foresight can score a meal. This ensures rabid foodies can't hoard
reservations ahead of time or rich folks can't commandeer tables for
weeks on end.
The biggest issue I have with the thread is that these accusations
are submitted by folks named "Gypsyboy" and "dddane." Like him or
not, you know who Phil Vettel is and who he works for. The nature of
public Internet forums is that people can hide behind e-monikers and
badmouth chefs, which, in a forum like LTH, a significant local
tastemaker, has consequences. Certainly Bayless can withstand baseless
insults, but some small restauranteurs cannot. Folks who choose to go
negative have a responsibility to use their real names, just as any
journalist would. I'm an occasional poster to the forum, and I added
a
tagline with my real name almost six months ago, because I believe,
even
in an informal public space, you must be accountable.
Speaking of regional Mexican cuisine and value, I had a chance to pop
in to Mundial Cocina Mestiza in Pilsen (1640 West 18th) a few weeks
ago.
A recent article in Time Out Chicago suggested they have been
struggling
during the week. The handiwork of husband and wife Katie and Eusebio
Garcia, everything from the Chiles en Nogada (roast poblano peppers
stuffed with tender pork and beef mixed with sweet fruit) to the earthy
huitlacoche quesadillas was spot on. Best of all, it's BYOB, and if
you're lucky, you'll score one of their Dale Earnhardt Jr.-logo ice
buckets to chill your surplus Sauvignon Blanc. Of course some of those
folks on the Frontera thread probably wouldn't settle for anything
less
than a Baccarat crystal decanter. Frontera Fresco, 111 North State, Seventh Floor, (312)781-4483;
Mundial Cocina Mestiza, 1640 West 18th, (312)491-9908. Editor's Note: This article has sparked a lively debate on the
LTHForum.com Web site. You can follow it, or join in, here.
Also by Michael Nagrant Glamour Shots
Brunching in Brazil
Hungering for More
Ramping Up
Requiem for a Restaurant
North by Northwest
Smuggler's Blues
To Be Franc
Culinary Mythology
Sweet Sojourn
Super Party
Big Greek Breakfast
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