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![]() Conspiracy theory Going to town on film-festival selections
It's all a conspiracy.
You probably don't realize it, the conspirators probably don't
realize it, but it works out as surely as a missing reel from an Alan
Pakula thriller: if you go to movies outside of the first-weekend
the-carnival-sideshow's-in-town tentpole pictures, but never, ever
attend a film festival, your choices in the months that follow are still
defined by the concatenation of people and taste and tastemakers and
cash and grubby little practices by canny accountants. (Capitalism is
simple.)
There are writers who sometimes use the journalistic shorthand of
finding some sort of dynamic or dialectic between dissimilar movies that
happen to be released on the same day in the same city--J. Hoberman in
the Village Voice and Jonathan Rosenbaum in the Reader, or far too many
articles in the New York Times' Arts & Leisure section, for instance.
(The wily mass mind of commerce plots all.) And then there are the
journos who attend the festivals in Cannes or New York or Toronto or
Park City, Utah, who are beholden, whether by customs or editorial fiat,
to track the choices of a festival like Sundance and divine Where We
Stand Now and produce the kind of dreaded "trend" piece, the limp ilk
of crystal-ball-gazing that older journalists known as "thumbsuckers."
Before leaving for this year's Sundance film festival, which ended on
Sunday, I was scanning lists of releases planned by smaller movie
distributors before summer. In many cases, the cupboard seemed bare. I
did some research on films and filmmakers on their way to the land of
Mammon (um, Mormon), checking out where they came from, quirky
statements of intent, gossip. Industry pundits chattered about the
changes in studio management. Would Miramax be silent, the Weinstein
brothers seemingly headed for the door? (The first pre-festival purchase
was a near-$5 million purchase of "Wolf Creek," an Australian horror
film for Miramax's Dimension label.) Would the shaken-up Paramount be
looking for poppy product to synergize across its horizontally
disintegrating distribution arms (which include Paramount, Paramount
Classics, MTV, VH-1, Nickelodeon and BET)? Would there be a "Napoleon
Dynamite," an "Open Water," a movie that would inspire not critical
encomiums or life-changing epiphanies, but the kind of shapely and
imaginative marketing and advertising that is more the art form than the
"product" the "artists" have made in a shed out back or the meadow
down the road.
While the gatekeepers of culture do "tracking" on projects in
various stages of development, one of the little-commented facts of this
whole film festival/indie biz is that, in effect, the filmmakers are
subsidizing the film industry, working on "spec" through the
production process of creating a feature film, rather than, say, a
screenplay or novel. Rather than finding a way under the umbrella of
their corporate structure to make small, smart, terse, aching, intense,
beautiful, idiosyncratic pieces of art, the larger companies are getting
their R&D for free. There's a notorious statement from a studio head in
2002, saying that certain kinds of stories require "perfect
execution," but, as the quote goes, "we're simply not in that business
anymore." Paying a million or two or five or nine (avoiding, of course,
the notorious $10 million watershed price paid for the duds "The
Spitfire Grill" and "Happy, Texas") is a small sum to pay for an
already-completed piece of work.
A possible Screen Actors Guild strike also loomed, with an
increasingly sensitive subject irritating the non-animated ranks of
performers: international DVD sales. While studios want to replicate
the almost $50 million gross of last year's "Napoleon Dynamite," an
end run around the SAG in case of a strike was considered another factor
in a potential supermarket-sweeps.
Like the era when the record industry cleaned up on CDs but shafted
consumers and artists, the current distribution system is taking
advantage of the glut of DVD sales and keeping the cash for themselves.
The Times also quoted an agent at ICM: "International home video is the
last great profit center for the studios, and they are going to keep
those numbers as smoky as they can for as long as they can."
On Saturday, after many of the sales at Sundance were completed,
cupboards restocked, marketing campaigns in the works, the SAG's board
approved a contract with movie and television producers, getting a
nine-percent pay raise and a record level of employer contribution to
pension and health plans. Changes in DVD residuals? Nada. (As
Focus Features president James Shamus told the Times' Tony Scott, "We
are not in the business of making movies. The movie experience you have
when you buy a ticket is subsidizing an ad campaign for a DVD and a
cable show. You are legitimizing that by letting us pretend that it is a
movie.")
The words "Sundance Award Winner" aren't always seconded by later
audiences. For instance, 2004's innovative, haunting prizewinner,
"Primer," flopped, but you can catch it on DVD shortly, the
aftermarket of both good and bad. The most meritorious (and only
sometimes meretricious) movies I caught in Park City in 2005 will be
coming soon to a theater near you, with mixed reviews in their wake.
After a few days, the slopes turned into a giddy tradeshow. Look for
Viacom-Paramount-MTV-BET's pimps-and-whores drama "Hustle and Flow";
Viacom-Paramount-Nickelodeon's "Mad Hot Ballroom"; Warner
Independent-National Geographic's "Flippered Migration" penguin
anthropomorph-fest, "The Emperor's Journey"; Lions Gate-Discovery
Channel's "Grizzly Man," an eye-opening Werner Herzog doc that finds
the master confronting a dead man over the nature of death.
And after death? We'll be gone, the movies will live on, the legal
boilerplate will withstand. Someone else will be for always counting the
residuals, forever and throughout the world, in all media, whether now
known or hereafter devised, through the universe in perpetuity.
Conspiracies are simple.
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DVD Tips
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