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![]() Eye Exam Money Shots
Making a stop on its nationwide tour this week at the Columbia College
A+D 11th Street Gallery, the 83rd New York Art Director's Club Annual
Awards Exhibition will showcase the best and brightest from the world of
"integrated media." That's advertising, design and interactive media
for those unfamiliar with the lingo. Many artists, of course, work in
the applied arts, an educational program which almost serves as a full
mandate for Columbia, and this show's definitely not just for the
yeoman. Matter of fact, over this shopping-heavy holiday season, it's
almost a way to see behind the curtain of all those images you're
bombarded with (and if you believe the arguments, influenced by), and
into how they're made.
What, exactly, makes advertising and design such a powerhouse in our
contemporary culture? It's the question designers and admen secretly
whisper to themselves like a mantra all day everyday until it's a
background prayer in their life experience. But the background here is
one populated and wallpapered with company brands. It's the kind of
exhibition where the wall tiles list company names such as Apple iPod,
Sony Playstation and Nike Asia Pacific, where the finished works are
posters, pocket calendars and appointment books, magazine spreads and TV
commercial teasers. In one spot for the Spanish-language version of MTV
titled "Praying," "Crying," "Bathroom," a diverse group of Latinos
are shown praying: a little boy in his bedroom, a nun, an old woman
kneeling at a gravestone, a boxer preparing for a bout. Over these
images plays Janis Joplin's ode to material culture, "Mercedes Benz."
You know the lyrics: "Oh Lord, won't you buy me a Mercedes Benz/My
friends all drive Porsches/I must make amends..." Amen. And make amends
this little piece does when a title text comes up: "Many People Feel
the Same Way."
Do they? Are they all praying for new cars or color TVs? Not likely.
But it's the marketing culture that would like us to believe that all
these people's problems could be solved with the purchase of a new pair
of shoes or a downloadable music player, no matter how desperate or
difficult the obstacles of their lonely lives. In marketing it may as
well all be the same when viewed through the binary lens of buyer and
seller. Who could ask for anything more? Buyer's market
Two art institutions are also in on the action. Visitors to the Lill
Street Art Center's "30th Anniversary Holiday Show and Sale" will
find a show divided into "Small Treasures" and "Six Chicago
Jewelers," with the former showcasing work under the dimensions of
6"x6"x6." All the work here has been made by fifty ceramicists
working in the region and it's all for a good cause: proceeds from this
event's preview party go to support The Michael Rolfe Pancreatic Cancer
Foundation. Those who find themselves up north have a place to shop at
the Evanston Art Center's "Winter Arts + Crafts Expo," showcasing a
wide array of mediums, including photography, prints, fiber arts and
jewelry, ceramics, metal and glass. It's a keen place to find those
one-of-a-kind home furnishings besides taking that thousandth trip out
to Ikea or spending those hard-earned dollars at the local CB2.
And finally, serious shoppers would be remiss if they failed to check
out DEPART-ment, an infrequent art and craft seller's bazaar at the
West Loop's Open End Gallery. It's usually chock full of tables piled
with wares from local artisans, from earrings to T-shirts to hand-tooled
pocketbooks, all affordable if not downright cheap. But make sure to
come early, this event usually draws large crowds who scoop up the best
buys early in the evening, hanging around to catch up with friends or
pose in the hall with the smokers afterward. "The 83rd Art Director's Club Annual Awards Exhibition" shows
at A+D Gallery, 72 East 11th Street, (312)344-6156. OPENING RECEPTION:
December 2, 5-7pm. Through January 8. "The 15th Annual Holidaze Art
Event" shows at August House Studio, 2113 West Roscoe, (773)327-5644.
OPENING RECEPTION: December 3, 6-10pm. Through January 8. "The 30th
Anniversary Holiday Show and Sale" shows at Lill Street Art Center,
4401 North Ravenswood, (773)477-6185. OPENING RECEPTION: December 3,
5-10pm. Through December 31. "The Winter Arts + Crafts Expo" shows at
the Evanston Art Center, 2603 Sheridan Road, (847)475-5300. PREVIEW
PARTY: December 3, 6-8pm. Through December 12. DEPART-ment shows at Open
End Gallery, 2000 West Fulton, (312)560-1442. OPENING RECEPTION:
December 3, 7-11pm. Through December 5.
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